Running a successful blog that literally foots your bills is quite a task and an accomplishment all together.To make money blogging, you will need to focus on building trust and loyalty.
Once your readers can easily trust you, and buy into what you are selling, then it won’t be a hefty task doing some promotions.
But how do you actually make money blogging?
There are several ways of making money blogging, but in this guide, we are going to discuss the major five.
Applying for Google’s AdSense Program.
AdSense is an advertising network that puts business related ads on your website.
You just have to copy paste a code given to you from Google in the places you’d like the ads to appear on your website.
In return, Google will then display the ads which match your content.
Perhaps this is one of the easiest ways to make money blogging. You get paid per click whenever your visitors click on your ads.
You can roughly make a dollar per 1000 impressions. Your click-through rate (CTR) determines how much you can earn per a thousand impressions. The cost per click is also dependent on the ‘quality’ of your clicks, that is, where are your visitors coming from, and which niche is your website?
Therefore, the secret is the content. If you want to have a big pay-per-click, choose a good niche and always deliver quality work.
Have you ever applied for Goodgle Adsense before? Here are things you need to know before you do.
Promoting digital information products as an affiliate is one of the best ways to monetize your blog.
Only promote the products you trust. I personally like promoting the products I love, and which I actually use.
There are marketplaces for buying and selling digital products sold on the internet. A good online market place for digital products is Clickbank. You can easily search the marketplace for product and promote them on your website. You can even write product reviews. If some of your many visitors click on the link then buys the product you are promoting, you would get a commission.
The added advantage of promoting digital information products is that the commissions are always greater than that of physical products.
Some services such as web hosting normally pay high commissions per successful referral. I still recommend hosting your site with Bluehost since I am madly in love with their services. Plus, you can easily grab your affiliate link and earn $65 per every customer who successfully completes the hosting purchase through your link.
According to many experts, affiliate marketing is the best way to make money blogging. This is so because, while with paid per click adverts where you earn less than a dollar per click, with affiliate marketing you can earn very high commissions per successful purchase or referral.
Create and Sell Your Own Digital Products.
Let’s say your blog offers “free” information to readers while demonstrating your good writing skills. With time, they become your loyal fans and are ever looking up for new posts in your blog.
Regular blogging is the ideal training ground for creating e-books and one of the most popular forms of information products being sold by online entrepreneurs today.
Ensure the e-books builds on your blog output by giving unique content. With time, poll your readers to see what topics they’d be interested in learning more about, and potentially what topics of e-books they’d be interested in purchasing.
There are several digital products you can sell online. Just be creative and open to new ideas.
How much you can potentially earn narrows down to your content quality.
Amazon is the biggest online retailer. As a blogger you can earn money from your website by marketing Amazon products. You earn commissions provided visitors click-through from your blog to Amazon and make a purchase.
You simply get a tracking link that is unique to you that links to any product sold on the site, so that if someone clicks on the link on your blog and is taken to Amazon and purchases the item, you are credited with the sale.
With Amazon affiliate program, you can include a product catalogue on your blog, write product reviews and link to the products you recommend on Amazon, among other ways to promote these products.
If you are a constant book reviewer, and you have a fan base, this can really be a good shot.
Offering Training, Tutorial and Workshops.
You could also use your blog to make money by selling live training, workshops and seminars just like consultancy services.
Having tutorials, trainings and workshops means the audience can learn from you and implement the strategies you are advocating. This is a very attractive offer to some people who can be willing to pay the price.
The price of the tickets plus selling follow-up from workshops and mastermind can earn you money from your blog.
Look out for what your audience really want to learn about, do your research well and come up with tutorials for them.
There are several platforms where you can use to sell your online courses, and to start with, you might want to try Skyrep.
In a nutshell, you have to be aggressive and positive minded to make money blogging. Running your blog involves costs, and as your blog grows, it should be able to cover these costs and at least, pay your bills.
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Victor is a content strategist and specializes in SEO, Email marketing, long form and data-driven contents. He loves seeing people win and helps small online businesses to create contents that convert. He is the founder and content strategist here at The Penny Matters.