Category: Marketing Skills
6 Steps to Creating a Winning Lead Magnet

6 Steps to Creating a Winning Lead Magnet

Creating the right lead magnet is a necessary step in your content strategy. While they are not technical to create and set up, coming up with the right lead magnet ideas for your audience is a hassle that requires deep research.

5 Types of Visual Content You Should Include in Your Blog Posts

Visual content marketing is today’s form of marketing that employs use of visuals together with written or spoken word to tell a story that is easy with the human eye. But what are some of the visual content that you should actually create and use in your blog posts?