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80+ Best Branding Topics for Bloggers who Write About Branding


Our content is free. We sustain the blog through affiliate links. We earn a small commission when you purchase recommended products through our links, without any additional cost to you. Learn More

Are you a branding expert who runs a branding blog but are stuck on what topics o explore?

In this post, I share over 80 creative branding topics that you can cover on your blog. If these branding blog ideas aren’t enough, you can leverage these 15 ways for generating unique blog topics.

Branding Topics Categories

The branding topics that I’ve listed in this post can be further grouped into the following branding sub-niches:

  • Brand Identity
  • Brand Purpose
  • Brand Innovation
  • Brand Marketing
  • Brand Strategy
  • Brand Positioning
  • Brand Storytelling
  • Brand Culture
  • Brand Experience
  • Branding Ideas

Branding Topics for Blogging

Let’s now highlight some of the best branding blog topics that you can cover on your blog: 

  1. Top Branding Ideas
  2. Logo Branding Ideas 
  3. Personal Branding Ideas
  4. Branding Ideas for Small Businesses
  5. How to Build a Brand Identity
  6. Developing a Brand Identity
  7. Fostering Brand Loyalty
  8. How to do Rebranding Right
  9. Telling Your Brand Story
  10. Product Differentiation
  11. Developing a Branding Strategy
  12. What is Visual Branding?
  13. What is Brand Experience?
  14. What is Brand Equity?
  15. What is Brand Positioning?
  16. What is Product Design?
  17. What is Brand Innovation?
  18. What is Brand Promise?
  19. What is Brand Management?
  20. What is Brand Authenticity?
  21. What is Brand Reputation?
  22. What is Brand Diffusion?
  23. What is Vertical Branding?
  24. What is Horizontal Branding?
  25. What is Co-branding?
  26. What is Brand Advocacy?
  27. What is Brand Extension?
  28. What is Brand Architecture?
  29. Fostering Brand Consistency
  30. How to Name Your Brand 
  31. Understanding Brand Pricing
  32. Mastering Visual Language
  33. Brand Definitions
  34. Brand Priming
  35. Brand Messaging
  36. Brand Culture
  37. Brand Case Studies
  38. Social Media Branding
  39. Taglines of Top 100 Brands
  40. The Power of Branding
  41. Understanding Experiential Marketing
  42. 7 Brand Storytelling Structures
  43. Types of Business Names
  44. What is Brand Marketing?
  45. What is Brand Awareness?
  46. Distinctive Brand Assets Defined
  47. Brand Licensing
  48. 40 Ways to Differentiate Your Brand
  49. How Close Should a Brand Get to its Competition
  50. How to Stay True to Your Brand Positioning
  51. Developing a Brand Positioning Statement
  52. Ultimate Guide to Personal Branding
  53. Ultimate Guide to Digital Branding
  54. How to Build a Brand on Twitter
  55. How to Build a Brand on Instagram
  56. How to Build a Brand on TikTok
  57. How to Build a Brand on LinkedIn
  58. How to Build an eCommerce Brand
  59. Top 50 Brand Experts to Follow
  60. Top 50 Brand Influencers on Twitter
  61. Tips on How to Make a Brand Memorable
  62. How to Introduce a Brand to Market
  63. What Does a Brand Safety Mean?
  64. Examples of Successful Brands
  65. How to find the perfect font and font combinations for your branding assets. 
  66. The top 10 brands of all time
  67. 12 Examples of Brand Personality in Action
  68. How to choose a color scheme for your brand
  69. What is Brand Personality?
  70. Value Tagging: A New Attention Model for Brands
  71. Understanding Brand Cycle
  72. What is Brand Dilution
  73. Nurturing Brand Relationships
  74. Emotional Branding in Advertising
  75. Top 100 Brands That Get Branding
  76. Examples of Successful — — — (industry/product) Brands
  77. Top Branding and Marketing Speakers
  78. Creating a Purpose-Infused Culture
  79. How to Communicate Value
  80. The Key Drivers of Viral Brand Messaging
  81. Transforming Brand Negatives into Positives
  82. Disrupting Brand Positioning
  83. 5 Brand Positioning Models
  84. What makes a great logo?
  85. The Importance of Reputation Management
  86. How to Use Social Media for Branding Success
  87. 7 Ways to Future-Proof Your Brand Purpose
  88. How to create a brand that resonates with your audience
  89. The story behind your brand
  90. How to tell your story in a way that makes customers feel something
  91. Why your brand matters
  92. Why consistency is important when it comes to branding
  93. How to build trust with customers through consistent messaging and behavior
  94. Why authenticity matters in marketing yourself

Branding Topics for Presentation

As an expert branding blogger, you regularly get booked for speaking engagements. While the event organizers will give you a general scope to focus on, you’re still tasked to come up with a branding topic for your presentation.

To help you out, here are some exciting branding topics to consider for your presentation:

  • How to position your brand for recent times
  • Should you rebrand when your brand isn’t being well received?
  • Surviving a brand crisis
  • Restoring brand reputation
  • How to write a brand story that works
  • Brand Differentiation beyond product quality
  • Branding for small businesses
  • Branding for freelancers and solopreneurs
  • Developing a brand strategy for your store
  • How to reach customers who don’t read your ads
  • How to future-proof your brand today
  • Impact of branding on consumer purchase decisions
  • Corporate Social Responsibility Step Towards Brand Building
  • Why Brands are not stories
  • How to develop a strong brand identity that stands out from the crowd
  • How to think about design when creating a brand identity 

How to Start a Branding Blog

A branding blog is your chance to build a lasting relationship with customers, potential employers, and other people in the branding industry while establishing your authority in the industry. 

It can also be a great way to share your expertise, grow your reach and even improve SEO rankings on Google. In this section, I'll show you how to start an effective branding blog so that you can quickly get into the swing of things and start generating content for it.

Step 1) Consider the Purpose of Your Branding Blog

Before you start a branding blog, ask yourself some questions that will help you determine how to brand your blog.

  • Why do I want to start a branding blog?
  • What is the purpose of my branding blog?
  • What will be the focus of my blog?

If you already have an answer in mind, great! If not, don't worry; we'll get there soon!

What's a Branding Blog?

A branding blog is a blog that is dedicated to branding topics such as brand awareness, brand positioning, digital branding, brand marketing, and more. The purpose of the blog may be to educate readers on how to better manage their own brands or it could be designed to attract potential clients who are looking for help with their own brands.

Step 2) Select a Domain Name for Your Branding Blog

First, you'll need to make sure the domain name is available. There are many websites that allow you to check whether or not a domain name is taken. You can also ask for help from friends and family, or even get in touch with your web designer.

Once you've checked on all of those things and confirmed that it's available, it's time to move forward with registering the domain name as well as getting hosting for your site (more on this later). Once this is done, it's time to start building out what will become your brand blogging website!

Step 3) Choose a Blog Host for Your Branding Blog

You'll need to choose a blog hosting provider for your branding blog. There are many options, but the most important things to consider are:

  • Ease of Use – The easier it is to use, the more likely you will be able to get started building your blog right away.
  • Reputation – Choose a blog host that is known to provide quality hosting services and support for their customers when it’s needed.
  • Security – You want a hosting company that keeps its servers secure from hackers and malware so that no one has access to any customer information or data. A good way this is measured is by how well they protect their customer's sites from attacks in real-time while they're being hosted on the server (i.e., uptime).
  • Uptime – Look for hosts who consistently offer 99%+ uptime per month because downtime isn't just an inconvenience—it impacts your SEO rankings! It also means lost revenue if customers don't visit when they usually do because of an issue with your website; if someone finds out about another blogger who doesn't have these issues then there's nothing stopping them from switching over as well!

The best and most affordable web hosting service for beginners that we recommend here at The PennyMatters is Bluehost. You can get started at 66% OFF today using our link

Step 4) Install WordPress and Choose a Theme for Your Branding Blog

You can use a theme for a branding blog that is designed to look like a modern and professional business website. Themes are available in various colors, styles, and even different templates. There are themes that come with some of the most popular WordPress plugins built-in, such as WooCommerce, which is a plugin used by many online stores. This may help you save time when setting up your own store.

You should choose a theme that suits your brand and blog's purpose from the start. For example: if you want to promote an app or software product on your site then it would be better to choose one of those themes instead of something else because it will already have all the necessary elements built in (maybe even some cool graphics).

Some of the best WordPress themes we love include:

You can then use a good page builder plugin like Elementor for designing your blog to your needs and preferences.

Step 5) Install Plugins for Your Branding Blog

To take your blog to the next level, install plugins that can add extra features to your site.

There are tons of free and paid WordPress plugins available for you to use, but here are the critical ones:

Step 6) Write Content for Your Branding Blog

After setting everything up, you can get started blogging. Branding topics are broad, so it helps to choose the category that you know well and focus on it for a while. For instance, you can choose brand positioning, brand marketing, or brand assets. Once you have enough posts on the topic, you can move on to the other brand topic categories. 

Promote Your Branding Blog

Now that you have a branding blog, it's time to start promoting it. Below are some methods of promotion:

  • Social media: If you're like most people and use social media in your daily life, this should be an obvious place for promoting your brand. You can share links to blog posts or even just post new content directly on Facebook or Twitter. Try using hashtags for maximum visibility—#brandingblog or #brands will help people find posts about related topics on other sites as well!
  • Email newsletter signups: This is another good way to grow your audience because email newsletters require less effort than posting things online (you don't actually have to do any work if someone subscribes). Make sure to let visitors know they'll receive updates when they subscribe though so they aren't surprised if they get emails from you every week with new articles on branding!
  • Pinterest and Google SEO: Having the right strategy means doing keyword research and writing high-quality articles that people and search engines will love.

Creating a blog can be a daunting task for any business. There is so much to do, from the planning stages to actually starting your blog and keeping it going. However, by following these simple steps, you can create your own brand blog in no time.

Wrapping Up

Hopefully, after reading the article, you will have a much better idea of what kind of branding topics you want to write about and feel more confident about your ability to create quality content. 

The key to blogging in the branding space is writing about a sub-niche that you are passionate about or feel strongly about and making sure your writing is both intriguing and informative. Take care and keep writing!

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