Looking to start a travel blog focusing on tourism niches? Then read on to explore 20+ tourism niches for blogging that are underserved but could be quite profitable.
Tourism is a vast and diverse industry that caters to different interests, hobbies, and passions. For bloggers, this means there is a multitude of niches within the tourism sector that can be explored.
The following tourism niches are centered around the concept of niche tourism, so we should understand what this term means first.
What is niche tourism?
Niche tourism refers to the specialization of travel based on specific interests, hobbies, or themes.
Rather than appealing to mass-market travelers, niche tourism focuses on tailored experiences that cater to a particular group's unique preferences or needs.
Examples of niche tourism might include eco-tourism, which emphasizes sustainable travel; culinary tourism, centered around food and cooking experiences; adventure tourism for thrill-seekers; or medical tourism for those seeking particular healthcare treatments abroad.
These specialized forms of tourism provide travelers with more personalized experiences and often promote sustainable and responsible practices within the industry.
Tourism niches for blogging in 2023
Eco-tourism focuses on responsible travel to natural areas, conserving the environment, and improving the well-being of the local people.
Blogging about eco-friendly destinations, sustainable practices, and eco-resorts can attract readers who are concerned about the environment.
Eco-tourism blog topics:
- How to choose a truly eco-friendly resort.
- Features of an eco-friendly destination.
- Profiles on individuals making a difference in eco-tourism.
- Local customs and practices that support sustainability.
2) Adventure tourism
Adventure tourism is for thrill-seekers who are into activities like hiking, biking, rafting, and mountaineering.
As a blogger in this niche tourism space, you can cover topics such as adventure destinations, equipment guides, safety tips, and personal experiences.
Tailored for adrenaline junkies, this niche is about more than just thrill-seeking; it’s about discovering personal boundaries.
Examples of adventure tourism blog topics:
- Comparing beginner-friendly vs. expert adventure activities.
- Tips for preparing for high-altitude treks.
- Adventure travel packing lists.
- Navigating adventure travel as a beginner
3) Culinary tourism
Food tells a story of history, culture, and local tradition, making culinary tourism topic is a great niche to write about.
This niche explores world cuisines, local dishes, street food, and cooking classes.
A culinary tourism blog can offer restaurant reviews, recipes, food tours, and cultural insights related to food.
Blog post ideas:
- The historical origins of popular dishes.
- Food tasting etiquette around the world.
- Top cooking schools globally.
- Street food safety tips.
4) Wellness tourism
Wellness tourism focuses on health and well-being through physical, psychological, or spiritual activities.
Most modern travelers often seek rejuvenation for the body, mind, and soul, making them the ideal audience for your content.
You can blog about spa retreats, yoga holidays, meditation centers, or health resorts.
- Integrative wellness retreats.
- Therapeutic traditions from around the world.
- The science behind mindfulness meditation.
- Benefits of a digital detox retreat.
5) Cruise tourism
Cruise tourism is all about exploring destinations via sea. Blogging about cruise lines, ship amenities, port guides, and onboard experiences can create an informative and engaging niche.
- Maximizing onboard experiences.
- Cruising etiquette and tips.
- Themes and specialty cruises.
- Land excursions: Getting the most out of port days.
6) Cultural tourism
Here you get to immerse yourself in the heart of a community while sharing your experiences.
Cultural tourism is centered on the exploration of cultures and traditions. Blogs in this niche can cover festivals, museums, historical sites, cultural experiences, and traditional crafts.
Topics for blogging:
- Attending world-famous festivals.
- Decoding cultural symbols and traditions.
- How to respect and honor local customs.
- Behind the scenes at world-renowned museums.
7) Luxury tourism
Overview: A focus on opulence, exclusivity, and premier experiences.
This niche caters to the upscale market and involves five-star hotels, private jets, and exclusive experiences.
You get to review luxury resorts, exclusive destinations, and high-end tours.
Topics for blogging:
- Jet-setting in private aviation.
- Personalized luxury experiences around the world.
- World's most luxurious train journeys.
- Reviewing ultra-luxe resorts and hideaways.
8) Family tourism
Traveling with a family requires special planning and considerations, hence the need for blogs in this niche.
Family tourism blogs can offer insights into family-friendly destinations, activities, accommodations, and travel tips specifically tailored to family needs.
Family tourism travel content ideas:
- Kid-friendly cultural experiences.
- Navigating airports with young children.
- Best multi-generational trip ideas.
- Travel gear recommendations for parents.
9) Solo Travel
Solo traveling is growing in popularity. Blogging about solo travel safety, destination guides for solo travelers, and personal experiences can be very rewarding.
- Building confidence for solo adventures.
- Networking and making friends on the road.
- Personal safety guidelines.
- Reflective personal narratives on solo journeys.
10) Budget travel
Budget travel blogs offer tips on how to travel cheaply without sacrificing quality.
This includes guides on affordable destinations, budget accommodations, money-saving tips, and cheap flights.
Blog post topics:
- Mastering the art of travel hacking.
- Best budget destinations for each season.
- Hostel culture and tips for choosing the best stay.
- Budget gourmet experiences worldwide.
11) Dark Tourism
Overview: Visiting sites of historical tragedies can be educational and reflective.
Dark tourism focuses on visiting places historically associated with death and tragedy.
Blogging about destinations like Chernobyl, Auschwitz, or war memorials can be a niche for history enthusiasts.
Topics for blogging:
- Ethics and etiquette of dark tourism.
- Reflections on the human spirit and resilience.
- Over-tourism concerns at popular dark tourism spots.
- Balancing respect with curiosity.
12) Wildlife tourism
This niche explores wildlife sanctuaries, national parks, and marine reserves.
You can write about animal encounters, conservation efforts, wildlife photography, and ethical animal tourism practices.
Content ideas for wildlife tourism niche:
- Ethical considerations in wildlife tourism.
- Best times of the year for specific wildlife sightings.
- Photography tips for wildlife enthusiasts.
- Conservation efforts and how tourists can help.
13) Medical tourism
A blog focusing on global healthcare facilities, medical procedures abroad, and patient experiences can be valuable for those considering medical treatments in foreign countries.
People want to make a difference. Use your blog to showcase opportunities to volunteer while traveling and illustrate how they can enrich local communities.
- Top 10 destinations for volunteering abroad
- How to choose the right volunteering opportunity
- A personal experience with volunteering while traveling
15) Educational tourism
This is another one of the best tourism niches for blogging.
In this niche, you could provide information on study-abroad programs, language-learning vacations, and cultural immersion experiences.
Content ideas include:
- Choosing the perfect study-abroad program
- Best language immersion vacations
- Exploring the world through travel
16) Film and literature tourism
Use your film tourism blog to guide fans to locations made famous in movies, TV shows, or books.
- A Harry Potter fan’s guide to London
- Touring New Zealand’s Middle-Earth
- Classic film Locations in Hollywood
17) Accessible tourism
As a blogger venturing into the accessible tourism niche, you will be providing information, reviews, and advice on travel destinations, accommodations, and activities that are accessible to people with disabilities.
Your target audience will be people with disabilities who require accessibility accommodations and seek to explore the world and have travel experiences like anyone else.
You can also offer insights on accessible tour companies that provide group tours with specialized accommodations and transportation for people with disabilities.
A great example of an accessible tourism blog you can model is Simply Emma, one of the UK’s largest destinations for the best accessible travel resources.
18) Religious and spiritual tourism
This is a niche that provides resources, information, reviews, and advice on travel destinations, accommodations, and activities that are related to religious or spiritual purposes.
You will be targeting people interested in visiting places of religious significance, such as mosques, churches, temples, monasteries, ashrams, and retreat centers.
You can also offer insights into natural environments such as forests, rivers, oceans, lakes, spiritual gardens, wildlife parks for birds and animals, and botanical gardens that hold spiritual significance.
Your blog can help people plan their pilgrimage or sightseeing trips and provide them with a deeper understanding of the cultural and historical significance of these places.
19) Sports tourism
Sports tourism is a growing sector that encompasses a wide range of activities, from attending major sporting events like the Olympics to participating in sports activities at vacation destinations.
It's a niche that appeals to sports enthusiasts and can vary in intensity, from watching a football match in a famed stadium to mountain biking through rugged terrains.
Tourism niches FAQs
What are tourism niches?
Tourism niches are specialized areas within the broader tourism industry that cater to specific interests, preferences, or needs of different types of travelers.
Examples include adventure tourism, cultural tourism, ecotourism, culinary tourism, wellness tourism, special interest tourism, sports tourism, medical tourism, educational tourism, and many more.
These niches allow businesses and bloggers to tailor their products, services, and content to a targeted audience, providing them with more personalized and satisfying experiences
How do I start a tourism blog?
Start by choosing a hosting platform (e.g., Bluehost), selecting a domain name related to travel, and designing your blog. Focus on content that highlights your unique perspective, whether it's luxury travel, budget backpacking, solo adventures, or family vacations.
How can I make money with my tourism blog?
Many tourism bloggers earn money through affiliate marketing, sponsored content, advertising, selling travel-related products, or offering travel consulting services.
What should I write about?
Share personal experiences, write destination guides, offer travel tips, review accommodations and attractions, post travel itineraries, or analyze travel trends.
Can I travel for free as a tourism blogger?
While not common, some experienced tourism bloggers may receive complimentary accommodations, tours, or meals in exchange for a review or social media coverage.
Building a strong portfolio and establishing relationships with travel brands is key.
Do I need professional photography gear as a travel blogger?
Quality images enhance the appeal of your blog, but you don't necessarily need professional equipment.
Many bloggers use smartphones with good cameras, though investing in a decent camera can provide more control and quality.
Is it safe to travel and blog?
Safety should be a priority. Follow local guidelines and laws, take care of your belongings, and consider travel insurance.
How do I build relationships with other travel bloggers and brands?
Engage with other bloggers on social media, attend travel conferences, join blogging networks, and reach out to brands with a professional media kit showcasing your blog's statistics and offerings.
Is tourism niche profitable?
Yes, the tourism niche can be profitable for blogging, but like any other niche, success is not guaranteed and depends on various factors.
Here are some points to consider when determining the profitability of a tourism-focused blog:
- Audience demand: Travel and tourism are popular topics, and many people search for information, recommendations, and guides related to various destinations. If you can provide valuable and unique content that fulfills the needs of your target audience, you have a better chance of attracting a dedicated readership.
- Niche Selection: While “tourism” is a broad niche, drilling down into specific sub-niches above can help you stand out. You might focus on budget travel, luxury destinations, family-friendly vacations, adventure travel, food tourism, cultural experiences, etc. Specializing in a particular sub-niche can help you establish expertise and attract a more targeted audience.
- Quality content: High-quality content is crucial for any blogging niche. In the tourism niche, this could include well-researched travel guides, destination reviews, travel tips, packing guides, and personal travel experiences. Engaging and informative content is more likely to attract and retain readers.
- SEO and Traffic: Search Engine Optimization (SEO) plays a significant role in driving organic traffic to your blog. Writing content with relevant keywords (Use Keysearch) and optimizing your blog's structure can help increase your visibility in search engine results pages (SERPs), attracting more readers and potential revenue through ads, affiliate marketing, or sponsored posts.
Monetizing your tourism niche blog:
There are several ways to monetize a tourism blog:
a) Affiliate marketing: Promote travel-related products, services, and booking platforms and earn a commission on sales generated through your affiliate links.
b) Ads: Display ads through platforms like Google AdSense to earn revenue based on impressions or clicks.
c) Sponsored content: Collaborate with travel brands, hotels, airlines, and other businesses to write sponsored posts or reviews.
d) Selling products / services: Create and sell travel-related products like ebooks, courses, photography, or travel consulting services.
e) Membership or subscription models: Offer premium content or travel itineraries to subscribers for a fee.
f) Travel planning services: Offer personalized travel planning services to readers.
Tourism and the travel niche in general is a competitive field, but with the right approach, you can certainly find opportunities for profitability.