9 Best White Label Content Services for Starting a Writing Agency

You’ve decided to venture into the world of drop servicing, and you want to focus on providing top-notch writing services. Excellent choice!

But where do you start?

You need to find reliable white label content services that will help you deliver quality work to your clients without breaking a sweat.

In this blog post, we’ll introduce you to nine white label content services that will be your secret weapon in building a successful drop-servicing writing agency.

But first, what do we mean by white label content?

What is white label content?

Essentially, white label content is content that is created by one company but branded and sold by another company as its own.

This allows your startup agency to offer a wider range of services without necessarily investing in the in-house staff and resources needed to create original content.

Typically, white label content is used by businesses that do not have the in-house resources or expertise to create high-quality content themselves.

The process of white labeling content involves outsourcing content creation to an expert, such as a freelancer, agency, or copywriter. The content is then delivered to the clients.

Now, white label content can take many forms, including:

  • Blog posts / articles
  • Social media posts
  • Email marketing sequence copy
  • Landing page copy
  • Video scripts
  • White papers
  • eBooks, and more.

The goal of white-labeled content is to provide high-quality content to drop servicing agencies, that is optimized for search engines and designed to increase brand awareness and visibility.

What are white label content services?

White label content services are companies that produce high-quality content which can be rebranded and sold by other businesses.

They play a crucial role in a drop servicing agency as they allow you to offer a variety of content services without having to employ a team of writers.

9 Best white label content services

When it comes to quality control for your drop servicing writing business, there are two steps that you can take to ensure that your outsourced white label content is up to par.

First, choose the right outsourcing partner. Secondly, have a detailed process for editing and providing feedback to that partner, especially in the beginning as they’re learning your preferences.

Now let’s delve into some of the best white label content services that can help kickstart your drop servicing writing agency.

1) Draft.co

If you’re looking for a platform that can provide you with tailor-made agency tools built with your workflows in mind, look no further than Draft.co.

Draft.co (formerly known as Contentfly) offers streamlined briefs and content management features that let you request content in minutes and get your content in days.

With this white label content service, you can:

  • Onboard as many clients as possible without extra fees
  • Flexible billing options (separate invoices or plans, single payment method, etc)

Draft also makes it easy to connect to all your favorite tools with its simple API and Zapier integrations.

Draft.co pricing for agency plans

Draft.co offers a simple pricing plan of USD 0.10/word, with a blog post of 1,000 words costing USD 100. This plan also includes research, royalty-free images, unlimited revisions, and live chat support.

By improving the received content slightly, or offering other services in your plans such as keyword research, you should be able to charge your clients anywhere from $200 -$300 per article, netting you about $100 in profits.

If your agency receives lots of daily orders, you should be able to negotiate a great high-volume discount from the company and earn even more from your sales.

Why Draft white label agency plan?

With Draft.co’s Agency Mode, you’re able to:

  • Onboard individual clients
  • Manage their content requests
  • Build specialized writing teams to cater to each client’s unique needs.
  • Receive high-quality content every time as the company only works with skilled vetted writers in the US
  • Enjoy powerful tools such as AI idea generators and outline builders

2) TextRoyal

TextRoyal White Label Content Writing Services

When it comes to white-label content, TextRoyal stands out as a top choice for businesses of all sizes.

With their custom writing services, you can get content that is tailored specifically to your needs. Each of their professional writers brings a unique background to the table: script writing, e-book writing, and formatting, proposal writing, etc.

Their rigorous multiphasic screening and ongoing reviews ensure that you get high-quality content at half the cost of a traditional agency.

Why this service?

  • Variety of download formats
  • Dedicated project maneger
  • Customer loyalty discounts

3) Verblio

Verblio white label content service

Verblio is another great option for white-label content services, offering a flexible subscription model that allows you to scale your business as needed.

With over 3,000 expert writers on their platform, you’ll never run out of options for finding the perfect writer to match your client’s needs.

With Verblio’s white label content writing service, you can purchase written content such as blog posts, white papers, web content, product descriptions, etc.

If you work with clients who you usually consult with during the writing process, then you can onboard them to the Verblio platform via its white-label feature.

Why Verblio’s white label feature?

  • Option to easily onboard new clients
  • Complete rebranding (URL, logo, agency name, etc.)
  • Option to allow your or your team to first review submissions from Verblio writers, before allowing the clients to review.
  • No need to rummage through writer profiles
  • Verblio system onboards new writers for you
  • Custom solutions for more advanced agencies
  • Expert writers in more than 40 fields, including finance, accounting, engineering, legal, hospitality, business, education, etc.

With Verblio’s white label content, you can streamline your content delivery process and provide unique, high-quality content to your clients without having to create all that content yourself.

Verblio pricing:

At the time of writing this post, Verblio was charging a flat rate of $16/100 words. Thus, a 1000-word article would cost you $160.

4) Writing Studio

Writing Studio White Label Content Writing Services

Writing Studio is another excellent choice for starting a drop servicing writing agency.

With Writing Studio’s fully managed content writing services, agencies like yours can deliver outstanding content to clients at scale.

This platform focuses on creating content that performs and provides ROI-driven results.

The team of expert content writers, editors, and SEOs is overseen by a dedicated account manager, ensuring that all content is of the highest quality.

If you are worried about scalability, note that Writing Studio can produce as much content as needed for any industry, at scale, without compromising quality.

Sample industries:


Women’s Health





Human resources


Pest control


Web Design








All content created by the Writing Studio team of expert writers is SEO optimized, edited and proofread, fact-checked, and CMS-formatted.

They also guarantee consistent turnaround times and publish-ready content that your clients will love.

Writing Studio content plans

For orders below 10K words, you will be charged $0.2 per word. That’s $200 for a 1000-word article.

For orders between 10k and 100K words, you will be charged $0.16 per word. That’s $160 for a 1000 article. Orders above 100K words would cost you $0.15 a word.

5) WriterAccess

WriterAccess writing services

WriterAccess is a content creation platform that connects businesses with professional writers, editors, and content strategists.

With WriterAccess, you can access a pool of over 15,000 writers and editors, with expertise in various industries, including healthcare, finance, technology, and more.

  • Intuitive platform: order content, communicate with writers, and track the progress of your content projects
  • Powerful workflow tools
  • Integrations such as Semrush, SpyFu, Buzzsumo, and Surfer SEO
  • Content marketing training via WriterAccess academy
  • Publishing integrations
  • Conference call your writers
  • AI tools: AI content wizard, AI persona builder, etc.

You will negotiate your rates with freelancers but access to the platform starts at $49/month. However, to leverage most tools you will need at least the $99/month plan or $359/month Pro plan.

Try Writer Access

Use our link above to access most of the features for free for the next 14 days, no credit card is required.

6) Zerys

Zerys white label services for agencies

Zerys is a content marketing platform that streamlines the content creation process by allowing users to submit instructions to writers, edit and optimize the content, and easily transfer it to WordPress.

With Zerys for agency, you can easily plan topics, titles, and editorial calendars for each of your clients.

Plus, you access over 85,000 writers and identify top writing talent with deep knowledge in each client’s specific industry.

This content service also features a white-labeled portal where clients can review content pieces and either approve or ask for a revision.

7) Contentellect

Contentellect white label content services for starting a drop servicing writing agency

Contentellect offers a reliable and scalable white-label content creation service for agencies, with a large in-house writer network and systems in place.

Why this service?

  • A large pool of over 100 English native-speaking writers trained in high-quality copywriting
  • Pricing starting from just $0.7/word
  • Surfer content optimization
  • Content publishing

8) Constant Content

Constant Content White Label Services

Constant Content is a network that connects brands and businesses with thousands of top-quality freelance writers.

They offer a wide range of writing services, including product descriptions, category pages, website and SEO content, and expert articles and blog posts

Why Constant Content?

  • Managed content writing services
  • Ability to easily add and scale a team of expert writers
  • A database of over 100,000 expert writers
  • Content Marketplace: Preview and buy pre-written content

The rates for content range from $0.15 -$0.2 per word depending on the topics and types of content.

9) Scribly

Scribly is an excellent choice for agencies and freelancers looking to offer white label content services (content marketing, seo blog posts, landing page copy, or whitepaper writing services)

Their content packages include SEO research and competitor analysis and are powered by a team of writers, strategists, and editors to make sure your clients see results.

All of its content packages include SEO research and competitor analysis.

Scribly offers three different pricing packages:

  • Micro package: 2,000 words / month at $599
  • Mega package: 6,500 words / month at $1,450
  • Turbo package. 20,000 words / month at $4,300

10) BKA content

BKA content services for drop servicing

BKA Content offers a managed content creation service that provides high-quality, SEO-optimized content for digital marketing agencies.

They offer a wide range of content types, including blog posts, articles, product descriptions, and more.

  • Managed writing solutions starting from $1500/month
  • Team of US-based native English-speaking writers
  • Can handle large volumes of content
  • Dedicated account manager
  • Custom content publishing solutions

11) ClearVoice

White label ClearVoice content services

By partnering with ClearVoice, your agency gains access to vetted freelance talent, an easy-to-use platform for reviewing and approving content, and managed content writing solutions to take your client’s content to the next level.

Why ClearVoice?

  • Proprietary content creation platform
  • Content workflow tools
  • Dynamic content calendars
  • Freelancer management UI
  • Talent matching
  • Customer success manager

Why use a white label content solution for drop servicing?

Utilizing a white label content solution for drop servicing is an efficient strategy that carries several benefits.

Here’s a detailed look at why you might consider this approach for your digital agency:

a) Flexibility in offerings: White label content solutions allow you to offer a variety of content services under your brand name. You can provide services such as SEO writing, product descriptions, copywriting, social media content, and more, even if your company doesn’t specialize in these areas.

b) Access to expertise: By using a white-label service, you tap into the expertise of seasoned professionals without having to hire them full-time. You don’t need to invest time and resources in training new staff.

c) Cost-effectiveness: Utilizing a white-label content provider helps in reducing overhead costs. Since the provider takes care of production, quality control, and often delivery, you save on expenses related to these aspects of the business.

d) Faster scaling: Drop servicing content allows for faster scaling of your business. You can quickly add new services to your offerings without the need to expand your in-house team or infrastructure.

Last update on 2024-07-15 / Affiliate links / Images from Amazon Product Advertising API

Picture of Mysson
As an SEO freelance writer for hire, Mysson creates compelling content in online business, SaaS, and Digital Marketing niches for clients just like you. Hire Mysson for powerful business storytelling, crispy copy for service business or insightful articles that spark online conversations, attract links and boost conversions. Connect on LinkedIn @Mysson
Picture of Mysson
As an SEO freelance writer for hire, Mysson creates compelling content in online business, SaaS, and Digital Marketing niches for clients just like you. Hire Mysson for powerful business storytelling, crispy copy for service business or insightful articles that spark online conversations, attract links and boost conversions. Connect on LinkedIn @Mysson

Guestposting on The PennyMatters has since been discontinued. Do not contact us on the same.

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