Fitness is a lucrative industry, and so can be quite competitive. If you want to start a fitness blog, then you need to take time to research a profitable but low-competition sub-niche.
You don’t want to start a general fitness blog as it will be difficult to build a loyal following, as the content will be all over the place, serving different types of audiences.
With a niched fitness blog, you understand your audience better, and their goals so as to tailor your content strategy to better serve them.
What is Fitness Blogging?
Fitness blogging is a way to get involved in the fitness industry. It's not only about weight loss and getting fit, but also about fitness products, mental fitness, wellness, and anything around physical and mental wellness.
Fitness niches are popular with bloggers because they're easily monetized and offer a steady stream of income.
Fitness Niche Ideas
Here are some of the best and most profitable fitness niches to blog on:
- Fitness Supplements
- Weight Loss
- Intermittent Fasting
- Combat Sports
- Fitness Apps
- Fitness Products
- Workspace Wellness
- Fitness Exercises
- Weight Lifting
- Fitness News
- Lifestyle and Wellness
- Women Fitness
- Home Fitness
- Men Yoga / Yoga for Men
- Fitness Equipment / Fitness Gear
- Best of Fitness Blog
- Bodybuilding
- Fitness Workouts
- EMS Training
- Fitness Competitions
- Fitness Nutrition and Dieting
- Mental Health
- Fitness Resources
- Athletic Performance
- Strength and Conditioning
- Pregnancy Fitness
- Fat Loss
- Low Carb and Ketogenic Diet
- Sleep Quality
- Aerial Yoga, Suspended Yoga
- Anti Aging
- Running
- Crossfit
- Fitness Gadgets
- Aerobics
- Senior Fitness
- Functional Fitness
- Muscle Building
- Injury Prevention
- Recovery
- Gym Motivation
- Fitness Challenges
- Cycling
- DIY Fitness
- Postpartum Fitness
- Working Mom Fitness
- College Fitness
- Over 50 Fitness
- Over 40 Fitness
- Detox Diet
- Nootropics
- Weightloss with Juices
- Paleo Diet
- Kombucha
- Keto Diet
Examples of Niched Fitness Blogs to Inspire You
Here are some of the best fitness blogs that we found to have thoughtful and very well implemented the concept of microniches:
Knocked-Up Fitness: Teaches women how to stay healthy and fit while pregnant. Topics include fitness for women, healthy eating, prenatal and postpartum workouts, and tips.
Get Healthy U: This fitness blog caters to aging women. Topics include healthy living, food, fitness workouts and challenges, wellness, and lifestyle fitness.
Born Fitness: This sleek website covers all topics around fitness, including fitness workouts, nutrition, recipes, and wellness tips.
How to Make Money with a Fitness Niche Blog
All of the well-known blog monetization methods apply to a fitness blog, but in particular:
Consulting services: If you are a fitness expert, you can make money from your blog offering consulting services and charge a premium for it. As a fitness consultant, you advise your clients and provide tips to help them stay fit and achieve their weight goals.
Online programs: Online programs do well in the fitness industry, as the clients are usually motivated and willing to spend money to improve their physical and body image.
Affiliate marketing: Make money recommending fitness programs, products, tools, services, and other fitness resources to your readers.
Wrapping Up
Don't get me wrong, but writing about fitness stuff might not be for everyone. Don't worry, though. There are plenty of other profitable blog niches out there to be explored and conquered. Before you give up, take a look at the tips and tricks below that might prove helpful when brainstorming your next niche ideas post.