If you are a blogger, then you must have heard about niche ideas.
A blog niche is basically the category of a blog, which can be defined based on the topic of your blog or the type of audience you are targeting.
There are different types of niches for blogging, so finding the right niche that works for you is incredibly important for fast-tracking your success. Generally, you need a niche that:
- You are knowledgeable about
- You are interested in exploring more on, and
- Is profitable in terms of your main monetization model.
- Is evergreen
Types of Niches for Blogging
Let’s now discuss these blogging niches below:
1) Green Niches
At a time when humans are more conscious about their impact on the environment, green niches are becoming increasingly popular and more profitable than ever.
Popular sub-niches within the green space include:
- Solar power
- Organic products
- Green products blogs
- Zero waste blogs
- Sustainability
- Eco travel
- Climate change, etc.
The competition isn’t quite stiff, yet, so jumping right in now is something worth considering.
2) Love and Relationships
The relationship is an evergreen niche, and since lots of people in their 30 and early 40’s rely on the internet for relationship advice, there’s a massive audience.
If you are worried about the competition, you don’t have to, since this since presents two ways for curving your unique market:
- Choosing a sub-niche within the space
- Using your unique style to appeal to specific audiences
There are groups of people who will camp at your relationship corner because of how you present your advice. These lots will likely buy your courses and other digital products that you have to offer.
3) Fashion Niche
Fashion is a way we express ourselves outwardly to the world around us. If you are a fashion enthusiast, or a fanatic, then starting a fashion blog is right up your alley.
Here are some popular fashion topics to consider:
- Fashion design
- Fashion for men
- Baby fashion
- Maternity fashion
- Culture wear
- Sustainable fashion
- Alternative fashion
- African/Japanese/Korean
As a fashion blogger, having the right niche is key as it ensures that the content you create will stand out from the competition, setting you apart since the fashion industry, in general, is quite competitive.
4) Food Niche
Another popular type of niche is the food niche, which involves recipes and cooking techniques. Blogs in the food niche receive tons of traffic from Google, Pinterest, and other social media networks.
If you love cooking or baking, starting a food blog may be a good idea.
Here are some types of niches within the food blogging space:
- Meal planning
- Wines and champagnes
- Home Recipes
- Veganism
- Baking
- Cookware and dinnerware
- Restaurant reviews
- Low-carb
- Sugar-free
- Keto recipes
When thinking about food blogging, it helps to focus on an area that interests you the most, instead of just one that’s popular. Besides, once you’ve dominated a given niche, you can easily branch out to other sub-niches that are closely related to your main niche.
5) Alternative Niches
This is an interesting type of niche for those who don’t want to go the mainstream routes.
An alternative niche refers to a segment that is not particularly considered part of the mainstream market within a given industry. You might be familiar with the term Alternative medicine, which is an alternative to traditional medicine.
Here are more examples:
- Alternative tech
- Alternative fashion
- CBD
- Cosmetics
- Aromatherapy
- Music therapy
I have covered the alternative niche in detail in one of my previous posts. You can read it below
6) Tech Niches
Tech is a popular niche for many bloggers as it can be quite profitable, and since there are several sub-niches, it isn’t hard finding an underserved segment.
The mistake I see many new bloggers make is starting a tech blog that serves all tech topics, without a budget and a team to go along with it. You aren’t TechCrunch, so don’t compete with them. Instead, do your research to find a topic that interests you, and is less competitive.
Here are a few ideas:
- AI Writing
- Android Hacks
- Smartwatches
- IOS
- Tech gadgets
- Futuristic tech
- Alternative tech
- Python tutorials
- Windows troubleshooting
Depending on the tech sub-niche you choose, you may need to niche down even further to identify a segment or an angle that is way less competitive.
7) Health and Wellness Niches
Today, people are more concerned about their mental wellness than ever. This is what makes this niche a great pick for the advocates of mental health and psychological health practitioners.
Some sub-niches you can concentrate on include:
- Mental health
- Work from home wellness
- Detoxing
- Diffusers/essential oils/aromatherapy
- Financial wellness
- Social wellness
- Holistic Health
- Personality disorders
- Insomnia
- ADHD
There are several topics within the health and wellness space, so focus on the area where you can best utilize your expertise if you are a wellness expert.
8) Fitness
Fitness is another topic that attracts a loyal audience. Fitness blogging revolves around exercises, mental wellness, fitness products, and goals such as weight loss or bodybuilding.
Here are popular sub-niches:
- Weightloss
- Bodybuilding
- Fitness supplements
- Fitness equipment
- Men yoga
- Intermittent fasting
- Running
- Gym motivation
- Cycling
For inspiration, you can look at some of the most successful niched fitness blogs such as Knocked Up Fitness, Get Healthy U, Born Fitness, etc.
9) Travel Niche
For people who love spending time on the road, the travel niche is a great type to explore. As a travel blogger, you provide your readers with travel tips as well as recommend travel gear, destinations, and hotels.
Here are some interesting sub-niches in this niche:
- Backpacking
- Ancestry tourism
- Survival hacks
- RV Life
- Bleisure
- Travel gear
Most travel blogs share travel journeys with their audience, supported by pictures, making these types of content particularly engaging to travel enthusiasts.
10) Self-improvement Niche
Self-improvement is a great niche for people who are passionate about all matters-personal development.
You can blog on topics such as happiness, self-actualization, goal setting, upskilling, financial independence, etc.
As a personal development blogger, you get to share your view of the world and personal opinions on critical subjects that affect you and those around you.
Here are some personal development topics to consider:
- Mental Health
- Happiness and Gratitude
- Motivation
- Stress management
- Productivity hacks
- Office Productivity
- Study tips
- Skills development
- Time management
Explore Self-improvement Niches
Wrapping Up
I hope that these types of niches have given you a rough idea of where to go next as you plan your next blog.
Having the right niche is crucial, so take time to do your research.
A tool like Semrush can come in handy as you can brainstorm content topics, do keyword research and even carry out extensive competitive research to uncover some niches that are not well serviced.
