Looking for the best blog niches that make money in 2023?
In a world of fierce, neck-to-neck competition, choosing a niche that gives you a competitive advantage from the get-go is crucial in order to make money online, fast.
While the following popular blog niches give you a good place to start, you need to do even deeper research, with the help of SEO tools such as SERanking or Semrush so as to find micro niches that make sense venturing into.
Best blog niches that make money
The health niche covers a wide range of topics related to physical and mental well-being, including nutrition, fitness, mental health, and disease prevention.
If you're passionate about these topics, this niche might be for you.
You can choose a health sub-niche that interests you, such as ENT care, eye care, home remedies, brain health, allergies, or alternative medicine, and share your knowledge and expertise with your readers.
Blog post ideas for the health niche include:
- The benefits of a specific type of exercise, such as yoga or weightlifting
- Healthy recipes for specific dietary needs, such as gluten-free or vegan
- Tips for managing stress and improving mental health
- The latest research on a specific health topic, such as heart disease or cancer prevention
Examples of successful health bloggers include Dr. Axe, a chiropractor, certified doctor of natural medicine, and clinical nutritionist with over 3 million followers on social media. Oh She Glows is a vegan food blog that focuses on healthy, plant-based recipes and has won several awards and has been featured in major publications like The New York Times and Oprah.com.
The wellness niche focuses on holistic health and well-being, including physical, mental, and emotional health.
People are becoming more interested in natural and holistic approaches to health, and the wellness industry is growing rapidly. The global wellness economy was estimated to be worth $4.5 trillion in 2018, and this trend is expected to continue (Source: Global Wellness Institute).
If you're interested in natural remedies, mindfulness practices, or healthy lifestyle habits, this niche might be a good fit for you.
Wellness sub-niches include meditation, aromatherapy, mental health, essential oils, herbalism, etc.
Wellness example topics:
- The benefits of a specific mindfulness practice, such as meditation or yoga
- DIY natural remedies for common ailments, such as headaches or colds
- Tips for incorporating healthy habits into your daily routine, such as drinking more water or getting enough sleep
- The latest research on a specific wellness topic, such as the benefits of essential oils or the effects of stress on the body
Examples of successful wellness bloggers include Wellness Mama, a blog focused on natural health and wellness with a particular emphasis on natural parenting and healthy recipes, and MindBodyGreen, a lifestyle media brand dedicated to inspiring people to live their best lives, mentally, physically, spiritually, emotionally, and environmentally.
3) Technology and gadgets
The technology niche is a fast-growing and ever-evolving niche that covers a wide range of topics, including gadgets, software, and cybersecurity.
With people becoming more dependent on technology, this niche provides endless opportunities for bloggers.
Sample tech blog ideas:
- In-depth reviews of smartphones, laptops, and other gadgets
- How-to guides for troubleshooting tech issues
- Exploring emerging technologies (artificial intelligence, blockchain, etc.)
- Tips for optimizing productivity with tech tools
- Best AI tools for different use cases
- Comparison guides for different tech products
- Reviews of popular software and apps
- Tutorials on coding languages and web development
- Cybersecurity tips and tricks for individuals and businesses
Examples of tech sub-niches:
- Gaming and esports
- Internet of Things (IoT) and smart home technology
- Software and app reviews
- Tech for small businesses and startups
- Coding and programming tutorials
- The Verge: Covers technology news, gadget reviews, and industry analysis.
- TechCrunch, a blog that provides breaking tech news and analysis
- MKBHD: A popular YouTuber specializing in tech reviews, smartphone comparisons, and product testing.
The travel niche is a popular and evergreen niche that covers a wide range of topics, including budget travel, luxury travel, and adventure travel.
With people becoming more interested in exploring the world, this niche provides endless opportunities for bloggers.
There are a few sub-niches that you can choose to focus on within this niche. Think solo travel, family travel, tourism travel, RVs, etc.
Blog post ideas for the travel niche and its sub-niches include:
- Budget travel tips and tricks for different destinations
- The best luxury hotels and resorts for different budgets
- Adventure travel experiences and destinations
- Food and drink tours in different cities and countries
Examples of successful travel bloggers include Nomadic Matt, a blog that focuses on budget travel and provides practical advice and tips, and The Blonde Abroad, a blog that provides travel inspiration and tips for solo female travelers.
Here's how to start a travel blog, step by step.
The parenting niche is another popular and evergreen niche that covers a wide range of topics, including pregnancy, child-rearing, and family life.
Some notable sub-niches within this space include:
- Single parenting
- Homeschooling, etc.
Blog post ideas for the parenting niche:
- Tips for managing parenting stress and burnout
- The best educational resources for different age groups
- Advice for navigating difficult parenting situations, such as divorce or blended families
Examples of successful parenting bloggers include Scary Mommy, a blog that provides humor and relatable stories for parents, and Positive Parenting Solutions, a blog that provides practical parenting advice and strategies.
6) Home and DIY
The home and DIY niche is a popular and evergreen niche that covers a wide range of topics, including home decor, organization, and home improvement. With people becoming more interested in DIY projects and home makeovers, this niche provides endless opportunities for bloggers. You can choose a sub-niche that interests you, such as woodworking, gardening, or upcycling, and share your knowledge and expertise with your readers.
Blog post ideas for the home and DIY niche and its sub-niches include:
- DIY project tutorials and inspiration
- Home decor and organization tips for different spaces
- The best tools and materials for different DIY projects
- Home improvement and renovation advice and inspiration
Examples of successful home and DIY bloggers include Young House Love, a blog that provides DIY home renovation and decor inspiration, and The Spruce, a blog that provides practical home improvement and organization advice.
7) Personal finance
If you have a knack for managing money and helping others achieve financial success, personal finance is a niche worth considering.
In this blog niche, you can provide valuable insights on budgeting, investing, and saving strategies to help individuals take control of their finances.
Blog post ideas
- Tips for creating a realistic budget
- Beginner's guide to investing in stocks
- How to save money on everyday expenses
- Steps to achieve financial independence
- Strategies for paying off debt efficiently
- Frugal living
- Real estate investing
- Retirement planning
- Credit card rewards and travel hacking
- Side hustles and passive income
- Mr. Money Mustache: Offers practical advice on achieving financial independence and retiring early.
- Ramit Sethi (I Will Teach You to Be Rich): Provides actionable tips on personal finance and building wealth.
8) Fashion and style
Fashion blogging revolves around showcasing the latest trends, providing style inspiration, and sharing shopping advice.
With the influence of social media and the ever-evolving fashion industry, this niche offers lucrative opportunities for partnerships and collaborations.
Fashion blog topics:
- Seasonal fashion trends and outfit ideas
- Wardrobe essentials and capsule wardrobe guides
- Fashion tips for different body types
- Shopping hauls and product reviews
- DIY fashion projects and upcycling ideas
Fashion and style sub-niches:
- Sustainable and ethical fashion
- Street style and urban fashion
- Plus-size fashion and body positivity
- Men's fashion and grooming
- Fashion for specific occasions (weddings, parties, etc.)
- Fashion for kids
- African wear
- Man Repeller: Celebrates personal style and offers a unique take on fashion trends and culture.
- Wendy's Lookbook: Showcases versatile outfit ideas and shares fashion stories.
9) Personal development
Personal development blogging focuses on empowering individuals to grow, overcome challenges, and achieve their full potential.
This niche offers valuable insights and practical tips for personal growth.
Personal development blog topics:
- Strategies for building self-confidence and self-esteem
- Goal setting and productivity hacks
- Mindset shifts for success and happiness
- Techniques for stress management and relaxation
- Strategies for effective communication and relationships
You can find more personal development blog topics here.
Self-improvement micro niches
- Mindfulness and meditation
- Positive thinking and gratitude
- Time management and organization
- Leadership and career development
- Emotional intelligence and self-awareness
In terms of successful bloggers to look up to, consider James Clear, who has built a solid reputation in the personal development niche. His straightforward, science-backed advice on habits and decision-making has earned him millions of readers.
Another great personal development blog is Tiny Buddha. This resource provides wisdom, quotes, and practical advice for personal growth and happiness.
You can explore more personal development blogs for inspiration
10) Home decor and interior design
Home decor and interior design blogs focus on inspiring readers with creative ideas, tips, and trends to transform their living spaces.
This niche caters to individuals passionate about creating aesthetically pleasing and functional homes.
Example content ideas
- Room makeover ideas on a budget
- Tips for organizing and decluttering your home
- Styling tips for different interior design styles
- DIY home decor projects and crafts
- Seasonal home decor inspiration
- Minimalist and Scandinavian design
- Vintage and retro decor
- Sustainable and eco-friendly design
- Outdoor and garden design
- Home staging and real estate styling
- Apartment Therapy: Offers design inspiration, home tours, and practical tips for apartment living.
- Emily Henderson: Shares design ideas, room makeovers, and expert advice on interior styling.
11) Beauty and makeup
Beauty and makeup blogging focuses on providing beauty tips, product reviews, and tutorials for makeup enthusiasts and skincare lovers. This niche caters to individuals seeking guidance on enhancing their beauty routines.
Blog Post Ideas:
- Step-by-step makeup tutorials for different looks
- Product reviews and recommendations for skincare and makeup
- Beauty hacks and tips for flawless skin
- Seasonal makeup trends and inspiration
- DIY natural beauty treatments
- Skincare routines and product recommendations
- Haircare and hairstyling tips
- Nail art and manicure ideas
- Makeup for special occasions (weddings, parties, etc.)
- Beauty for mature women
- Temptalia: Provides in-depth makeup reviews, swatches, and beauty news.
- Huda Beauty: Shares beauty tips, tutorials, and product recommendations.
12) Fitness and exercise
Fitness blogs focus on promoting an active and healthy lifestyle. This niche provides workout routines, fitness tips, and motivation to help readers achieve their fitness goals.
- Effective workout routines for different fitness levels
- Nutrition tips for fueling workouts and recovery
- Fitness challenges and goal-setting strategies
- Tips for staying motivated and overcoming plateaus
- Sports-specific training and exercises
- Strength training and bodybuilding
- Cardio and endurance exercises
- Yoga and Pilates
- Outdoor fitness and adventure sports
- Fitness for seniors or specific health conditions
- Nerd Fitness: Combines fitness and geek culture to inspire readers to level up their lives.
- Blogilates: Offers workout videos, fitness challenges, and healthy recipes.
In this niche, your target audience consists of aspiring and existing entrepreneurs who are hungry for valuable content and resources to help them succeed in their business ventures.
As an entrepreneurship blogger, you will focus on providing practical tips, expert advice, and step-by-step guides on various aspects of starting and running a business.
Your content will cover essential topics such as:
- Business strategies
- Marketing techniques
- Financial management
- Leadership skills
- Running a startup
- Budgeting for solopreneurs
- Starting a business from scratch
By sharing your own experiences, insights, and success stories, you will inspire and motivate your readers to pursue their entrepreneurial dreams. Your blog will serve as a valuable resource, offering interviews with successful entrepreneurs, case studies, and industry trends.
Your goal is to educate, empower, and connect entrepreneurs, providing them with the knowledge and inspiration they need to navigate the challenges and seize the opportunities of entrepreneurship.
- Entrepreneur: Covers business news, trends, and expert advice for entrepreneurs.
- Gary Vaynerchuk: Shares insights on entrepreneurship, marketing, and personal branding.
There are several sub-niches you might consider:
Online business is a thriving sector, covering areas like e-commerce and digital marketing.
Startups is another promising sub-niche, where you can share insights on funding, business planning, and scaling.
Side hustles are becoming increasingly popular, with many seeking advice on balancing their day job with their passion project.
Social entrepreneurship, focusing on businesses that contribute to societal good, is another exciting realm to explore.
Lastly, personal development for entrepreneurs offers a unique blend of business and self-help content.
14) Lifestyle and inspiration
Diving into the lifestyle and inspiration niche can be an exciting journey filled with endless possibilities. This niche is all about sharing ideas, experiences, and insights that can inspire and positively influence your readers.
A lifestyle blog offers a platform to express your unique voice and perspective regarding daily life, personal development, and motivational anecdotes.
The beauty of the lifestyle and inspiration niche is its versatility. You can write articles, create how-to guides, share personal narratives, or even start a podcast.
Example blog topics
- Finding happiness and fulfillment in everyday life
- Tips for creating a positive mindset
- Relationship advice and tips for improving connections
- Travel experiences and stories
- Book and movie recommendations
Remember, the lifestyle and inspiration niche is all about authenticity. Your blog should be a reflection of your passion, knowledge, and personal experiences. Use your unique voice and style to stand out from the crowd and inspire your readers. With dedication, creativity, and a little patience, you'll be well on your way to carving out your own space in the blogging world.
- Mindfulness and self-care
- Spirituality and wellness
- Productivity and time management
- Book reviews and literary discussions
- Personal Stories and life lessons
- The Happiness Project: Shares insights and practical advice for finding happiness and cultivating positive habits.
- Mark Manson: Offers thought-provoking articles on personal growth, relationships, and life values.
If you're an experienced freelancer looking to venture into blogging, why not talk about what you are already an expert on; freelancing? You can provide valuable insights, tips, and resources to help other freelancers succeed with online work.
Example blog topics
- Building a strong freelance brand and online presence
- Navigating the gig economy: Pros and cons for freelancers
- How to market your freelance services and attract clients
- Managing finances as a freelancer: Budgeting and tax tips
- Setting boundaries and maintaining work-life balance as a freelancer
- Managing multiple freelance projects
- Staying organized while working from home
- Websites that hire freelancers
- Freelance writing and content creation
- Graphic design and digital art freelancing
- Web development and programming as a freelancer
- Virtual assistance and administrative freelancing
- Freelance consulting in specific industries
- Freelancer's Union: Offers resources, advice, and community support for freelancers across various industries.
- The Freelancer's Year: Shares insights and experiences on freelance writing and building a successful freelance career.
- The Freelance Hustle: Provides practical advice, tips, and tools to help freelancers succeed in their careers.
As a freelance work blogger, you can share your experiences, successes, and challenges in the freelance world while providing practical advice and inspiration to fellow freelancers. Your expertise in the niche will serve as a valuable resource, helping others navigate the freelance landscape and thrive in their independent careers.
16) Photography blogging
Photography blogging revolves around capturing and editing stunning images. This niche offers insights into photography techniques, equipment reviews, and post-processing tips.
- Photography composition and lighting tips
- Camera gear reviews and recommendations
- Editing tutorials using popular photo editing software
- Travel photography and photo essays
- Tips for building a photography portfolio
- Best AI image generators and upscalers
- Landscape and nature photography
- Portrait and fashion photography
- Food and still-life photography
- Street photography and photojournalism
- Fine art and conceptual photography
- Digital Photography School: Provides tutorials, tips, and articles covering various photography genres.
- The Phoblographer: Features photography reviews, inspiration, and industry news.
17) Education blogs
Education blogs are in high demand and can be very rewarding. Here are three main sub-niches you can consider:
a) Study tips: Blogs that provide study tips, learning strategies, or exam preparation techniques can be beneficial to students of all ages.
b) Online learning: With the rise of online learning, blogs that review online courses, discuss e-learning tips, or provide resources for online students can attract a lot of readers.
c) Career advice: Career advice blogs can provide guidance on choosing a career, job interview tips, resume writing, and more.
The world of blogging offers endless opportunities to turn your passion into a profitable venture. With the extensive list of best blog niches that make money in 2023, you now have a wealth of options to choose from.
Whether you have a knack for personal finance, a love for travel, a flair for fashion, or an interest in health and wellness, there's a niche waiting for you. Be sure to consider your skills, expertise, interests, and target audience when selecting your niche. We have a more detailed guide on how to choose a blog niche that can help you narrow it down further.
Once you've found your niche, immerse yourself in creating valuable content, engaging with your audience, and building a strong online presence. With dedication, perseverance, and a touch of creativity, you can turn your blog into a successful money-making platform.